The Sightz of Social Eatz – Korean/Burgers – Midtown East
June 22nd, 2011 by plumpdumpling

I’ve been sick for a week now. Thanks to all the cold medicine I’ve been hitting or the immense amounts of godknowswhat up my nose, I haven’t been able to taste anything since last Wednesday. But my little cousin was in town from Ohio, and I couldn’t not take the poor kid somewhere cool.

So we went to “Top Chef” contestant and should-have-been-the-winner Angelo Sosa’s new casual burger joint, Social Eatz. If you can get past the fact that a Z has been added to every item on the menu–BURGER’Z! TACO’Z! SIDE’Z and SWEET’Z!–it’s actually a really cute, neighborhoody kind of place with what I understand is pretty tasty food.

I, of course, couldn’t verify the tastiness for myself thanks to my cold, but here are some photos to get your mouth to watering:

Social Eatz NYC
crispy spring rolls: shrimp, ground chicken, diced jicama, shredded cabbage, mushrooms, scallions, cilantro, duck sauce made from calamansi (“a citrusy Filipino fruit with a sweet and sour essence”)

Social Eatz NYC
smoked ribs: St. Louis pork ribs, mesquite-smoked tamarind, pineapple BBQ sauce with gochujang (“an aged Korean pepper sauce”)

Social Eatz NYC
Bibimbap Burger: ground beef, slow-cooked egg, lettuce, pickled carrot, cucumber

None of us could resist ordering this burger after seeing the giant banner proclaiming that it won’s Greatest Burger in America competition, and while I think the New Yorkers in the bunch still walked away with our Shake Shack and Blue 9 bias still intact, the Ohio kids really thought it was the best they’d tasted, and nobody argued that it was one fine burger.

For me, it was a little too small when compared to the half-pounders you get at places like Cozy and Jackson Hole. For my boyfriend, it was a little too juicy, which is totally a not-real complaint when it comes to burgers. And for my cousin and his friends, the fact that they won’t add cheese to the burger was a major blow.

Social Eatz NYC

But why would you need cheese when the soft egg bursts all over the burger and then solidifies into this?

Social Eatz NYC
chicken, corn, and coconut tacos: organic chicken, sweet corn, coconut relish in lime, cumin, and chipotle, onion, avocado, cilantro, jalapeno

Social Eatz NYC
Imperialist Hot Dog: organic chicken, sweet and spicy pickle relish

Hot dogs in this town always let me down. I know I’m the only one left, but I’ve never been to Crif Dogs in the East Village or Bark Hot Dogs in Prospect Heights. Yet I somehow expect that the hot dogs elsewhere will compare to my expectations of those places. I want a hot dog PILED with crap. I shouldn’t be able to pick it up unless I want to lick it off my shirt later. The diner in my hometown in Ohio serves hot dogs with chili, cheese, and onions for $1. ONE DOLLAR.

This was a sausage lounging on a thin bed of relish for $8. I won’t judge it, having not been able to taste it, but the look of it did not bowl me over.

Social Eatz NYC
yuzu cream puffs

Even with all of my sickness, I got a hint of citrus when I bit into one of these guys. That, I think, is a very good sign.


I’d be a terrible food blogger if I rated the place on presentation alone, but certainly everything looked good enough to entice me to try again when my cold subsides. And I don’t think I’ll have a problem getting in again: the place was nearly empty at 8 p.m. on a Saturday night. Maybe it’s the out-of-the-way location or the way it seems caught between wanting to be a sports bar and wanting to be a trendy Asian joint along the lines of Sea in Williamsburg or Spice Market in the Meatpacking District. I never mind not having to wait in line for a seat, though, and just hope the eatz are better than the socializing.

Social Eatz
232 East 53rd Street
New York, NY 10022 (map)

6 Responses  
  • Hessa Phadie writes:
    June 22nd, 201111:57 amat

    Sorry to hear you’re sick. I hope you get better quickly. But damn damn damn this place “looks” good…I’m sure it will taste good when you go back. Weird that it was nearly empty. With burgers that look like that…and those ribs….my lord. Did you note any other good looking desserts? What was the cost of the entire meal?

    • plumpdumpling writes:
      June 22nd, 20114:01 pmat

      I just love that it’s a cool place with interesting food that’s still cheap enough not to scare Ohioans! Our total bill was $251 for seven people, including drinks and tip.

      The only other dessert was a brownie, so obviously we all went for the yuzu puffs.

  • Mrs. Bachelor Girl writes:
    June 26th, 201112:36 amat

    All in all, it looks pretty great, but as you know, I am a SERIOUS hot dog lover (one of my favorite things about NYC is the plethora of hot dog stands), and I’m sorry, but that one doesn’t look like anything to write home to Ohio about.

    • plumpdumpling writes:
      June 28th, 20114:52 pmat

      Do you know that Kamran has never had a “dirty water dog”, as they’re called? What a fake New Yorker, right?!

  • han writes:
    July 9th, 20111:19 amat

    egg on burger is one of my most favorite things ever, and this one looks uhmazzing

  • What I Did on My Brooklyn Vacation — Unapologetically Mundane writes:
    March 6th, 201212:03 pmat

    […] had lunch at Angelo Sosa’s Social Eatz with my long-longtime blogfriend, Amy, who was in town for an art conference and talked about how […]

»  Admin   »  Substance:WordPress   »  Style:Ahren Ahimsa and Katie Ett