Howl at the Moon invited me to bring a few friends to the grand opening of their new Times Square location, and as a person who loves singing her face off unabashedly in public, I gratefully obliged. It’s a massive (for NYC) open space with a bar at the center, pianos up front, and a wraparound balcony full of leather couches on the second level where you’ll get the best view and the most room to dance. The free drinks were flowing fast and strong that night, and the mini burgers and fried cheese cubes were hot and plentiful.
But what really stood out is how crazy friendly the service was. The servers who brought our drinks were overwhelmingly nice, and when some sloppy guy spilled a glass of wine where we were hanging out, it was about three seconds before someone came to clean it up. I don’t know if they were just trying to impress the grand opening guests or if they want to be known for good service in a city where indifference is the norm, but it was noticeable to me.
When the music began and the audience started writing their requests on slips of paper and putting them on the pianos, we heard everything from Adele to Michael Jackson to Eminem to Bruno Mars to (WTF) a song from The Lion King. Their rapping white guy left us speechless, and one of their piano players seemed to be able to sound exactly like anyone he wanted to. The mostly elderly people in the place were the first ones to start dancing, but the entire crowd was up and singing along by the end of the night, and I don’t think it was just the free drinks.